SELECTED WORK
Island House LVM
Brand refresh, creative direction, bespoke image library and full Webflow build for a luxury Turks and Caicos villa rental and management company.
VIEW PROJECT →Creative Direction for Founders + Brands Building What’s Next.
Lucent Arc is an independent creative studio shaping how brands look, feel + visually communicate.
OUR SERVICES
CAMPAIGN DIRECTION + EXECUTION
Concept and art direction for launches, products and campaigns, developed across image, film and digital.
BRAND LIBRARIES
Bespoke image collections created around a brand’s own visual language.
EXPLORE BRAND LIBRARIES →BRAND DIRECTION
Creating or evolving a distinctive visual direction, from identity and image to the wider world around the brand.
ONGOING CREATIVE DIRECTION
Senior creative direction for founders and teams who need consistent creative thinking, oversight and execution as the business develops.
SELECTED WORK
Female Freedom Frequency
Creative direction and a bespoke brand image library creating a distinctive visual world for a transformational practice.
VIEW PROJECT →
AI ARC
New Tools.
Experienced Eyes.
An evolving exploration of generative image and film through the lens of creative direction.
EXPLORE AI ARC →